Be careful who your friends are

The people we hang around with influence us more than we think.

That’s because our perception of  what’s normal comes from the people around us. Hang around with struggling self-employed people who have  clients-from-hell and are working their butts off just to make minimum wage and you’d conclude that’s just the way that self-employed life is. But if you spend time with self employed people who are doing well and have clients who are generally a pleasure to work with, then your perception would be very different.

I believe it’s very easy for us women in particular to get close to our business friends. We get to know and like them, and soon enough they become true friends. That’s great for overcoming the isolation that the self employed life can bring, but as the people around you have such a huge impact on you, it’s good to pay attention to who is in your circle every now and then.

Women’s desire to help others can be a problem here, too. Helping others is usually a really positive thing, but there comes a time when you’re so busy helping others that you neglect yourself. You can only effectively support people in your own business community (possibly any community?) if you’re exposed to positive influences yourself. Otherwise your community becomes a crowd of knackered and frustrated people who are just propping each other up!

Am I suggesting that you drop friends who are not helping you progress? Absolutely not, that would be really selfish. But you aren’t restricted to just the one community. There’s nothing to stop you building a network among people who are going to challenge you just a bit more than where you are now. By ‘challenge’, I mean that they stretch you a little, expose you to new ideas and create a bigger sense of what your world could be.

It’s so easy to slip into spending an hour in an internet forum or in a Facebook group which is, if you’re really honest, doing very little for your business. Instead, why not spend ten minutes there and another twenty in a group that will really help you and your business grow?

If you found this post helpful, why not join my mailing list? You’ll get weekly tips to help you thrive as a self-employed parent, as well as my a free e-book,”Running a business around a family: 9 Steps to success”.


Creative Commons License photo credit: ammgramm

Twitter changes at Business Plus Baby

This weekend I did something I’ve been procrastinating over for about eighteen months now. I switched Business Plus Baby’s Twitter account over from @HelenLindop to @Bizplusbaby.

This feels like I’ve dropped back from over 3000 followers to…er…11!

No wonder I’ve been procrastinating, eh?

Actually,  I haven’t lost any followers and I’ll still be tweeting at @HelenLindop. It’s just that over time I’ll be tweeting about slightly different things at @HelenLindop than at @Bizplusbaby. You’re very welcome to follow me at either or both IDs.

So why did I do it? Well, I wanted some consistency. This blog is called Business Plus Baby, the Facebook page is called businessplusbaby and my Twitter account was @HelenLindop.

But also because I’m going to be starting some new projects and I want to give people useful and relevant info on Twitter. I’m still thrashing out what my new projects will be, but they’re likely to be about business without the baby! So I need to separate out what I’m tweeting about.

That doesn’t mean I’ll be putting Business Plus Baby on the back-burner, though. I’m currently planning a rebrand/refurb/restructure of Business Plus Baby and I intend it to become bigger and bolder than before.  If you’re intrigued, watch this space! (Or better still, join my mailing list 🙂 )

In the meantime, I’d love you to follow me at @Bizplusbaby!

 

I started a business with kids: Louise Villis of KidsDoTravel.co.uk

  • Tell us a little about your business

We offer a complete solution to travelling with children offering everything from practical advice to some very innovative ideas such as the inflatable BubbleBum car booster (the booster seat in a bag), not forgetting the all important fun games to entertain young (and old!) minds during the journey or in the restaurant.  Other travelling essentials included in our product range are children’s suitcases, travel games, towels and towelling robes, car organisers, lunch boxes and child safety ID bracelets.  In the spirit of mum friendliness we have also included a section headed treats for mums. 

  • What was your job before starting your business?

I worked full time in Sales and Marketing for a fibre optics company. Continue reading “I started a business with kids: Louise Villis of KidsDoTravel.co.uk”

From Tweet to Telegraph

Proving that PR is possible on a tiny budget (in fact no budget at all!) Business Plus Baby guest contributor Frances Weir had her children’s book box featured in last week’s Telegraph Magazine, as the direct result of a Tweet…

“I had read the ‘Children’s Notebook’ column in the magazine before and thought it was beyond my wildest dreams to ever feature there” says Frances. “But out of interest, I decided to Google the name of the columnist, and I saw she had a Twitter account. So I Tweeted her, asking if she would like to receive a sample. She sent me a Direct Message in reply and I posted the bookcase to her”.

After receiving the box, the columnist contacted Frances to ask for more information about how she came up with the idea. Two weeks later, Frances had an email from the Picture Desk of the Telegraph asking for a cut-out product shot, and a lifestyle shot for the 22 October issue…


This demonstrates what a powerful PR tool Twitter can be for small businesses, as it gives immediate access to journalists (and celebrities) with just a click of a mouse.

Congratulations Frances!

If you’d like more top business tips like this, why not join my mailing list?  Sign up and I’ll send you copy of  my e-book Running a business around a family: 9 steps to success

 

 

I started a business with a baby: Hannah Hall of Emerald Resources

Tell us a little about your business

Emerald Resources is a virtual office support company that provides professional administrative, technical, and creative assistance to clients. In addition to PA and secretarial tasks, I can also provide clients with a wide range of more technical skills such as proficiency with Excel, graphic design and well-honed marketing and research services. We offer a personal approach, only enlisting a few clients at a time on our books.

What was your job before starting your business?

Marketing and event manager for a legal services provider, in Cardiff.

How did you go from your old career to your new business? Continue reading “I started a business with a baby: Hannah Hall of Emerald Resources”

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