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How to market your business by writing a Kindle book

Even if you’ve never written a book before, you can (and should!) publish on Kindle. With millions of fans, low prices and the current buzz around the Kindle devices themselves, Kindle books are flying off the virtual shelves. So grab yourself a piece of Amazon’s amazing marketplace – and promote your business at the same time!

Today I’m launching my new e-book Kindle Marketing: Grow your business by writing a Kindle book which will take you through quick ways of finding an angle for your book that sells; easy ways to write it, the facts you really need to know about choosing an effective title, cover and description; formatting your book to upload to Amazon and lots of great ways to promote your new Kindle book. Even if you don’t have a Kindle!

But if you’d like a quick introduction to writing an publishing a Kindle book, just read on… Continue reading “How to market your business by writing a Kindle book”

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I started a business with a baby: Melinda Holohan of eleventyone Limited

Tell us a little about your business

I’ve always wanted to start on my own but never really had the opportunity or an idea that I thought was worthwhile. But in late summer 2009 the pieces fell into place and I started my company called eleventyone Limited, which focuses on developing practical and useful products for the children’s market. I initially came up with a product that I eventually had to put on hold due to development issues, but almost simultaneously I invented and designed a new educational toy calendar called Circa that helps children understand the concept of the calendar in a more intuitive and tactile way. I have a third product in development and the plan is for Circa to hopefully pay for costs towards that product. Continue reading “I started a business with a baby: Melinda Holohan of eleventyone Limited”

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Sell advertising space on your website: Which stats do you need in your media pack?

When I looked into selling advertising space here on Business Plus Baby the first place I went was Google.  Unfortunately, most of the information I found was way too advanced and technical for someone like me who was just starting out with web advertising.

In the end I decide not to go down the advertising route at that time (more on that in another post!), but I wrote up what I did find in this post: how to make more money from your website: advertising and sponsorship because I thought it would be useful for someone else.

One thing I didn’t cover in that post was what a prospective advertiser would want to see if they were thinking of buying an ad on your site. These stats are usually part of your media pack. And so that you get more than just my opinion here 🙂 I’ve asked some Business Plus Baby guest posters what they’d like to see if they were thinking of advertising on your website. Continue reading “Sell advertising space on your website: Which stats do you need in your media pack?”

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Why the world needs you to be an entrepreneur

We often think of entrepreneurs as building big companies to making themselves richer. But last week I found this video that explains why innovators, inventors and entrepreneurs are critical to the wealth of society as a whole…

The statistics are for the USA, but the theory is the same wherever you live in the world.

So if you ever feel selfish for working late on your business or guilty for asking a high (but fair!) price for what you do, remember this video 🙂

(Thanks to David Perdew of myNAMS for posting this video on his blog.)

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