Blogs and Blogging – Page 2 – Business Plus Baby

March 22, 2016

WordPress.com vs WordPress.org: Which is best for your blog?

blog-49006_640 WordPress comes in two different varieties: WordPress.com and WordPress.org. But what’s the difference and which is best for your blog?

Let’s start by comparing the two. WordPress.com is a hosted service, which means that you create a blog on WordPress’s servers. It’s fast and easy to set up a new blog and WordPress.com offers attractive templates plus much more including backups, stats and security. You can even get a custom domain, which means you can change the URL of your WordPress blog from, say ‘blogname.wordpress.com’ to ‘blogname.com’. This gives you a more memorable URL to share as you promote your blog as well as helping you to brand your site. WordPress.com is free unless you buy any of the optional additional services they offer.

The alternative is WordPress.org. With WordPress.org you’ll need to buy your own web hosting and install the WordPress software on your web host’s server. This is more difficult than setting up WordPress.com, but there are plenty of online WordPress tutorials to help you or you can pay a web designer or freelancer to do it for you if you prefer. WordPress.org itself is free of charge as it’s open source software, although you may choose to buy some premium (ie paid) plugins.

So why would you choose the extra work of WordPress.org when you can set up a blog in seconds with WordPress.com? Well, with WordPress.org it’s your site so you can make your own rules. With WordPress.com you need to stick to WordPress.com’s terms of service. If you break these then you could lose your blog.

If you’re blogging to promote your business then having a WordPress.com blog could give the wrong impression, too. If your clients know that it’s cheap and quick to set up a self-hosted blog then it could look unprofessional to use a hosted blog such as WordPress.com, especially if you haven’t set up a custom domain. If you already have a business website then it’s usually easy to add a blog to it, so it’s worth discussing this with your web designer before you create a blog at WordPress.com.

On the other hand, if you’re just starting out in the wonderful world of blogging, then a WordPress.com blog could be a great choice. You can export your blog’s content from a hosted WordPress site to a self-hosted WordPress site later on if you need to, so this doesn’t need to be a one-off decision.

There are many other advantages to having a self-hosted blog, too. There’s a huge choice of themes and plugins which means you can choose almost any feature you want for your site from design features such as fonts, colors and layouts to functional features such as shopping carts and email sign-up boxes. So there’s plenty of room for your blog to grow, for example if you’d like to sell advertising or information products in future.

New bloggers often get confused about the difference between the two types of WordPress, so I hope that’s helped clear up any confusion!

February 5, 2016

Take your blog to the next level with these top ideas

Is your blog starting to stagnate? It’s something that many bloggers have to face up to. You either let it stagnate, or you take a step in a new direction in order to improve the blog.

Get More Social

One great way to create more interest in your blog and its content is to make it more social. If you don’t already have a dedicated account on Twitter (and maybe one on Facebook too) for your blog, then make one. This will help to spread your content across social media, catching the eye of more people. If you create the kind of content that is very shareable, then making sure that you post links to this content on social media is even more important. If you get it right, you might even be able to create a small community around the content you publish. Encourage discussions and conversations if you want to do this.

Keep Updating Your Posts

If you are struggling to keep people interested in your website, better linking could be the answer to all your troubles. Your posts need to have the right kind links in them. Of course, linking to reputable external sites is very important for SEO reasons. Search engine algorithms love the kind of content that links to and receive links from top websites. But internal linking is even more important if you want people to stick around on your blog for a little longer. You should even go back over your old posts and add new links to your more recent posts in them. This encourages people to read more of your content.

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The images you use on your website matter a lot more than you might currently realise. People like to see great images that liven up a website when they visit it. They don’t want to see a dull and boring page that is full of nothing but words. We all prefer text to be broken up by images and other kinds of visually engaging content. If we don’t see something that stimulates our minds, then we instantly start to switch off, and that’s when people leave your website. It’s easy enough to find free stock photos on the internet, so make the most of them. They will instantly lend more visual appeal to your blog.

Add Keywords to Your Titles

You might think that it’s best to be unique and creative when it comes to writing titles for your blog posts. And it is. But it is also important to remember the basics. One of the most important of those basic rules is making sure that your titles are filled with the kinds of keywords that people search for. Think about what you would type into Google if you were looking for the kind of blog post that you are writing. And then transfer the keywords from what you entered and put them in your titles. This will make all your posts and content much easier to find for people who know nothing about your blog.

November 10, 2015

The blogger’s guide to web hosting

With blogs being rated as the 5th most trusted source for accurate online information, more and more people are choosing to access this kind of content before visiting traditional media outlets.

Not only is this good news for bloggers writing about their interests and passions in life, but also brands that want to connect with customers through a different online platform. However, before jumping on the blogging bandwagon with your own daily musings, you must know where and how it will be hosted. Continue reading “The blogger’s guide to web hosting”

September 30, 2015

The best blogging concepts you should be using

There are lots of good ways to identify popular blogging concepts. The infographic offers some key information that might be of use. We’re also going to offer some advice within this short post. You’ll never become a professional blogger if you don’t write about the right subjects. Hopefully, the information on this page will point you in the right direction.

Reviews

Reviews are always popular blogging concepts. Maybe you use a certain type of product and manufacturers have released something new? Perhaps you run a music site, and you want to promote original bands? Either way, publishing reviews will help your blog to get noticed.

Breaking News

Breaking news usually works well if you can publish a post quickly. You just have to remember that lots of other people are doing the same thing. If you can publish a post and share it on Facebook before other bloggers, it could drive a lot of traffic to your website.

Interviews

Interviewing a famous person for your blog is a fantastic move. Publishing a video alongside your article is even better. People will visit your blog because they are familiar with the celebrity. So, you can use their fame to promote your interests.

All bloggers should use those concepts on a weekly basis. You should fit those articles in alongside the other topics on your website. At the end of the day, you need a lot of traffic if you want to make a living from advertising. So, you should aim to write articles people want to read.

Infographic Produced By http://www.setupablogtoday.com/

March 2, 2015March 4, 2015

Four ways to increase traffic to your blog

So you have a blog but no one is reading it. It’s a common conundrum and it can be very disheartening. But don’t lose sight of your goal. Continue to create top-quality blog posts, but consider using a few of these tips and tactics to increase your blog traffic.

Share your posts more often on social media

If you’re active on social media sites like Facebook, Twitter, Google+ or Pinterest, share a link to each new blog post as part of your regular interaction. Include a teaser or a snippet to motivate clicks. Include a link to your post. Now that social media is more visual, it’s important to include an image, too. But don’t post your link just the once, go back and post links to older posts with evergreen content, too. Continue reading “Four ways to increase traffic to your blog”