Organizing a Special Event? Improve the Customer Experience by Implementing These 5 Tips

If you’re planning a special event, it’s important to make sure your customers have a good experience. Not planning ahead, or scheduling your event when other events in the industry are going on can affect your turnout as well and the customer’s experience at the event. We’ve provided a few tips for making sure your customers have a good experience at your special event.

Make a list of details.

This includes everything from lighting to refreshments and public transportation. The most important thing you can do when organizing a special event is to make sure you cover all the details. For example, if your guests will be coming in from out of town for the event, how will they get to the event from the airport or bus terminal? You may want to consider partnering with a charter bus company in Houston, or a limousine service, to provide comfortable transportation to your guests who are coming in from out of town.

Have a plan for what to do if things go wrong.

Having a contingency plan in place will help things go smoother in the event things don’t go as planned.

Be careful that you don’t schedule your event when other industry events are happening.

If there are other industry events going on at the same time, you may end up with a small turnout at your event. Check the calendar to make sure you don’t schedule your event at the same time as another industry event, or close to a holiday.

Know how you’re going to pay for the event and estimate how much everything is going to cost.

Many events are paid for with sponsorships, ticket sales, or internet marketing, or a combination of all three. When you create your budget, estimate how much you can realistically raise with these sources. Before you book the place you want to hold the event or sign a contract, make sure you have sponsors first, and start selling tickets to get an idea of how much interest there is in your event.

Spread the word about the event by getting local bloggers involved.

One great way to spread the word about your event is to send information to local bloggers about it so they can write a blog post about the event and mention it on social media. Consider going even further and inviting them to the event so they can experience it and write a review about it later. If you held the same event last year and invited bloggers, let them know about it again so they can provide some publicity for you.

These are just a few things you can do to make sure your attendees have a good experience at your event. Make sure you have enough money raised, spread the word, make sure you schedule it at a time when people will want to attend, and make sure you cover details like how to get your out of town attendees to the event, and your event will go smoothly.

Image by bridgesward from Pixabay

What Does The 21st Century Office Look Like?

It suffices for the mind to read 21st century along with any other word to assume that it’s going to be a futuristic take on our architectural surroundings. Perhaps it’s our desire to match up the innovative solutions we’ve all watched in the Jetsons, or perhaps we hope to hear one day from our future self. But the fact is that the 21st century is now, and if there’s one thing we all know, it’s that there is no flying robot outside our home.

However, that shouldn’t mean that our workplaces should be stuck in the traditions of the past. True, we don’t have yet sufficient robotic intelligence to replace us in the office, but it should be the most important reason to improve the workplace. Creating an office environment that meets the requirements of modern life is a necessity only a few companies choose to address. Here’s precisely what you should find in a 21st century office:

Photo credit: The Smalls

It breaks the boundaries of office cubicles

The typical understanding of individual office space includes a desk, a chair and a screen. Old-fashioned settings are in the process of removing cubicle partitions to embrace open-space arrangements, which conveys a small office a much-needed sense of space. However, even though the cubicle walls are down, their presence can still be felt. It’s as if the little cage in which employees used to sit had shaped their surroundings. The chair and the desk mark the spot where the partitions belong. Mentally, employees can’t break free from a cubicle culture just because the physical walls are gone. You need to introduce some freedom to show that the office has moved away from the caged worker approach. Modern workplaces have therefore chosen to present new options, from bean bags to sophisticated standing desk. By introducing individual solutions that match each employee’s needs, you can inject some personality into your decor.

It puts the emphasis on new work strategies

Today’s office understands how to support employees’ work life balance. It’s not as much a matter of decor, but more a matter of virtual resources. Indeed, over 4 million employees work from home at least once a week. By 2020, the UK estimates that 50% of the working population will settle in a position. It makes no doubt that if your business wants a forward-looking office, it has to be virtual. Admittedly creating the structure for remote work success requires the professional expertise from an IT company to set up your cloud system and maintain secure accessibility for the entire team. Simultaneously, companies have to learn to let go of the traditional opening hours. Remote workers don’t want to stay prisoners of the 9 to 5 routine.

It embraces healthy eating habits

What does food have to do with the office? A lot more than you think! Indeed, most offices have a dedicated kitchen area with a variety of food and drink options, including coffee machines, vending machines and a public snack cupboard. The problem is that more and more individuals are becoming aware of their health habits. Maintaining a nutritious diet is a fundamental factor in the lives of young generations. Turning the office kitchen into a place that encourages healthy decisions can be a life-changing experience for your employees. Fresh fruit and vegetable deliveries can turn the typical crisps bag into a fresh apple!

It connects you to nature

The rise of indoor air quality risks has not gone unnoticed. For employees, the first symptoms could headaches, difficulties to concentrate or fatigue. But in the long term, the health consequences could become much more severe. Unfortunately, offices struggle to keep their indoor air feeling clean and healthy, despite the addition of ventilation systems. Tech and science experts, such as NASA, have been working with plants for years as a way of purifying the air and improving their physical and mental health. Using houseplants in the workplace creates a relaxing thinking space.

It is family-friendly

Last but not least, modern workplaces need to support their employees’ work life balance. In companies where remote work is not an option, it can be difficult for parents or even pet owners to maintain their career while spending time with their family. An office that offers on-site nursery services, for instance, makes the transition back to work smoother for parents after the birth of their children. Additionally, a pet-friendly office enables companies to create closer bonds with the team. Bringing your dog to work is a way for pet owners to make sure their dog doesn’t stay alone all day. Besides, the presence of pets is relaxing in a hectic workplace.

The 21st century office is not built around robots and futuristic technology. It is built for people and designed to improve their work experience by keeping them healthy, happy, and cared for.

The Tasty Delight: 8 Refreshments No Office Should Be Without

Company refreshments are a sure fire way to impress potential employees, important guests and even your own staff. Therefore creating the ultimate cache of goods can help set your company up for success.

Most firms seem content with the office coffee machine, and while that’s a vital appliance in office break rooms, it’s really only the beginning. Following you’ll find the eight snacks or refreshments no office should be without.


While yes, it can be a bit odiferous when someone burns it, the benefits outweigh the smell. It’s a snack that is not only filling, but is full of fiber. A good office manager will stock both the buttery flavors and the 100 calorie bags for people trying to eat healthy.


From almonds and cashews to the good old standard peanuts, nuts are healthy, providing essential fats to our bodies. Additionally, they’re a nutritional jackpot with protein, fiber and Omega-3 acids. Easy to pick up between meetings or calls, they’re also neat, causing no real mess.


Fresh fruit has a number of beneficial elements, including reducing the risk of heart disease, stroke or improving bone strength. A healthy, sweet treat, fresh fruit can be delivered to the office or picked up on a daily basis. Remember, there are more fruits than the usual apples, oranges and bananas. Pick up a few pears, grapes and cold watermelon to bring a smile to your office place.


The etc signifies how many different types of bars available in the marketplace today. From the Cliff Bars and KIND bars to breakfast bars and granola bars, an ample supply should be kept on hand in both the break room or in one’s desk. They’re small, easy to display and simple to grab on the go.


We’re going to lump these together due to the crunch factor. No, they’re not necessarily a healthy snack, although in moderation, there’s certainly nothing wrong with it. Add some peanut butter to the mix and you have a great pick-me-up for down days. The peanut butter adds some protein to the mix and tastes great, too. When looking at chips, consider Sun Chips and baked varieties for a bit more of a healthy go-to.


Again, like the coffee maker, it’s easy to put in a vending machine and let the workers pick what they will. However, it’s an awesome boss who’ll provide drinks for the crew. Consider the typical Coke/Pepsi/Sprite/Diet Coke varieties, but also think outside the vending machine. Providing juice, sparkling and flavored waters are an excellent idea, and a water cooler is also great for those who want their H2O straight up. A water cooler is a better option than bottled water for the environment alone!


What a great alternative, especially if you have to grab lunch on the go. Provide a number of different flavors and even a couple of Greek yogurts, as well. When looking at selection, also consider purchasing a few of the low-fat variety as well as those were fat and calorie are not a consideration.


Trail mix is not just for hiking anymore. Instead, it’s a fantastic snack to keep one going during the day. Mixed with almonds, peanuts and dried fruits, trail mix is liked by a large part of the population. Keep in mind, it’s not always a healthy choice, but it can be. Perhaps you should provide the versions both with and without the M&Ms.

By providing your workers with both healthy and fun alternatives to the local convenience store, you keep your employees and visitors happy and appreciated.

Image by Thomas Breher from Pixabay

Protecting Your Family’s Finances When Starting a Business

Starting a business is usually at least a bit of a financial risk. Even if you are financially secure, and you’ve had a good income up until this point, things are about to change. If you are leaving employment to start up on your own, you are losing a steady and secure income, as well as other financial perks like holiday pay and sick pay. Even with no debt and savings, you’re taking a risk, and many of us don’t have the kind of savings that we would like.

But, that doesn’t mean that it isn’t worth it. Starting your own business can be a fantastic thing. Long-term, it gives you the chance to earn a lot of money, for yourself, doing what you love. It’s also something to leave your family. Long after your own life has ended, your business might be going from strength to strength and providing a legacy and financial security for future generations of your family. It’s certainly worthwhile, but it’s also worth taking steps to protect your family’s finances in the early days.

Wait for the Right Time

There’s never a perfect time to start a business. You’ll always have doubts and insecurities. They’ll still be better times, and waiting for the perfect time to do anything usually guarantees a lifetime of waiting. But, that doesn’t mean that there isn’t a wrong time. If you want to buy a house within the next year or so, having a new startup could severely affect your ability to get a mortgage. If you are expecting a baby or planning a wedding, you might want to wait until your home life is a little more settled. There’s no perfect time, but ask yourself if there might be a better time?

Save as Much as You Can

If you are seriously thinking of starting your own business, you might already know how much you need to get started, but do you know where it is going to come from? If you need large amounts, you might need a bank loan or investors. If you can manage it on your own, using your savings is often the easiest long-term solution. Saving more, in a separate account, and only having to borrow a little from the family savings pot is even better.

Keep Saving

The passing of launch day doesn’t mean that you can start to take it easy. Keep saving as much as you can, as often as you can. Even if you never need to use your personal finances for your business, having savings can help to cover holidays and sickness.

Keep an Eye on the Future

Unfortunately, none of us know what the future is going to bring. You don’t know when your family might need more money, or what might happen to you and your loved ones. If for some reason you couldn’t work, or worse, would any loans you’ve taken out need immediately repaying by your family? Make sure you get business loan protection to avoid this.  

Only Take Educated Risks

Yes, there is always a risk. But, you can minimise risks, especially with your money, by reading up, researching, and educating yourself. Learn everything that you can before throwing money around, and your risks are much more likely to pay off.

Photo by Sharon McCutcheon on Unsplash

Run Your Small Business Like a Big Enterprise

It really doesn’t matter if you’re a big business or a small home company- your aim is the same. You want to provide your customers with excellent products or services and make a profit as you do. For this reason, it’s important not to see yourself as a different entity from bigger businesses and especially your competition. Here’s how you can go about running your small company in the same way as a big enterprise.

Take it seriously

Customers don’t expect a lesser service because they’re buying from a smaller business so be sure that you’re stepping up to the mark. Take your venture seriously, put the hours and effort in and treat is as you would if you were something much bigger. You have to work to build up that level of trust with customers and clients, and then run things professionally so you’re able to keep it.

Have a professional design

Again, just because you’re a smaller business doesn’t mean you can or should come across as amateur. A professional design helps to give the impression that you’re a professional business- which you are. A web designer is needed to give you a smart looking website- don’t try designing it yourself unless you have experience as it will be obvious to customers that it’s a DIY job. If you can afford it, invest in an app too. Since this is something that many smaller businesses don’t bother with, it’s an easy way to overtake your competition. Since most customers prefer to shop using an app (rather than a phones’ browser, laptop or computer) you won’t be missing out on any potential sales. If you send out things like emails and paper letters, you’ll need to make sure your logo is incorporated, this can be created by a graphic designer. You can find talented individuals to do this for you on sites like Etsy, and if you go down this route it isn’t as expensive as you think.


Speaking of enlisting the help of professionals, this is something you can do on a regular basis. Not just for one off jobs like web design or logo creation, but on an ongoing basis. You can outsource entire departments meaning your company is able to grow but without you having to personally hire staff. Outsourcing is common with big businesses, but smaller companies don’t always realise it’s something they can take advantage of too. It can make your small venture more efficient, as you’re able to grow without having to spread yourself too thin by trying to do everything. If you know nothing about marketing for example, it would make sense to outsource your marketing to a third party company so that it’s all taken care of, and then use the time you would have spent on this getting on with jobs that you can do. Have a think about what your role is within your company, it shouldn’t be doing a little bit of everything. From there, you can work out where you need the extra help, and outsource companies to tackle these tasks for you.

Protect yourself

It’s easy to think that because you’re a smaller business that you’re unlikely to be targeted by criminals, but that’s just not the case. In fact, lots of criminals actually prefer smaller businesses, unlike large enterprises they don’t have a corporate firewall that’s impossible to crack, or strong security measures. Some are so lax they have easy to guess passwords and very little cybersecurity at all, making it easy to rinse accounts, steal data and much more. Make sure you’re protecting yourself online, not only could money be stolen but customer details could be taken and used in fraudulent activities. This of course is going to severely damage your reputation and could even lead to lawsuits being taken out against you. Protect yourself, use the right online security and complex passwords. Get insured so your back is covered if the worst were to happen.

As a small business owner, your venture really is personal. Chances are you started out because you wanted something rewarding to work on, something that means something to you instead of being stuck in the rat race. So success is crucial, start valuing your small business as it’s just as important as any other!

Photo by Ylanite Koppens from Pexels