Your first ever YouTube video: how to get over the fear

Is the fear of being on screen stopping you from promoting your business using video?

That would be a shame, because not that many small businesses are using video. So you could easily get ahead of your competitors simply by making a product demo video on your mobile phone and uploading it to YouTube today. Also, being able to see you talking is great for building a relationship with your clients, especially if you run a web-based business.

I uploaded my first ever proper vlog (video blog) a couple of weeks ago  – you can see it here : why comparing yourself to other mums in business is such a bad idea.

I had a great response, which has been brilliant for my confidence (thank you!) And it certainly showed me that people pay attention to blog content that’s just a bit different to what they usually expect (well, from me at least 🙂 )

A few people said that they’ve been meaning to get around to creating a video for a while, but they keep making excuses!

So I thought I’d share a four tips that really helped me get over the ‘cringe factor’ of making my first video.

In the video I mention Screencast-O-Matic, which is free, quick and easy software for making screencast-style videos.

I also want to tell you about a blog that has shown me just how do-able video really is: SimpleVloggingTips,com. So a big thank you to Jendi, the owner.

And if you want to make a software demo video, take a look at my tutorial.

So what are you waiting for? Go and make that video!

Don’t miss a thing here at Business Plus Baby! Let me keep you up to date with new posts…click here to get my newsletterI’ll also send you a copy of  my e-book Running a business around a family: 9 steps to success.

Using video to sell online: how to get started

The problem with selling anything online is that you can’t get face-to-face and tell people how your product is just what they need. For most of us, it’s far easier to help people in person because we pick up clues from their body language.

True, you can make up for what’s missing by becoming good at copywriting (that’s certainly something I’ve been working on) but there’s another option.

Video.

I know what you’re thinking…but don’t panic.

Video ‘sales letters’ are more interesting, more dynamic and more emotional than text sales letters. Best of all, I keep hearing that video sales letters simply out-convert traditional sales letters by a mile. So I had to give it a go. Continue reading “Using video to sell online: how to get started”