Are you a working at home mom (WAHM)? Do you have to juggle your businesses needs with taking care of, and spending proper time with the kids? If so, then it can be pretty tough to have the time to ensure your customers are happy all of the time. So, to help you with the mammoth task here are a few tips on how to please your customers. Something that is, of course, essential to making sales and building a good brand.
The number one thing that you have to get right if you want your customers to be happy is customer service. OK, this may sound a little counter-intuitive because most people only go to customer service when they are not happy to get help or have a moan. But bare with me, however, because I am about to show you how it plays a role in the satisfaction of your customers, and so the reviews they leave, as well as the likelihood that they will purchase from you again.
In the real world of business, things go wrong. Orders are shipped incorrectly, websites overcharge people, products get damaged in the mail. You cannot avoid this, but what you can do is ensure that you are available and empathetic when this does happen. As well acting quickly to rectify the situation. That is why customer service, whether it’s by phone, email, or chat box is vital to pleasing your customers. As it’s an excellent way of solving any issues and recovering your customers’ good favour.
Target marketing is another way of pleasing your customers because it’s all about appealing directly to them. That means your advertising and product are all designed with a specific audience in mind.
By specialising in this way, you are much more likely to create a positive association for your customers with your product, as well as grab the attention of the specific group you are attempting to get to buy it.
To use target marketing to its best advantage; get some specific advice from posts such as six effective target marketing strategies from theprauthority.com. Remember too, that it all rests on identifying who your product is for, then tailoring your message and that platform on which you promote it to them.
Something that can make customers super happy is offering fast delivery at no extra cost. We are all part of the instant gratification generation, where we can download products like books, music, and games in a few seconds.
To keep pace with this, if you are shipping a physical product ensure that you use an expedited shipping service like the one available at dhl.com. Customers will love that they don’t have to pay extra for this serve and that they can expect their product in a short time.
Likewise, allowing for easy returns is something that is bound to please your customers. You can find out how to do this at entrepreneur.com. This is because they know if they purchase a product and change their mind, or buy the wrong thing they can easily send it back and get a refund.
Of course, this also helps you close the deal as well. As customers will worry less about making a purchase beforehand.